Hi, welcome back everyone. We had a great weekend raising money for the Red Cross downtown at the Raleigh Convention Center. We raised over $300 to support Japan relief which was awesome! I am editing pictures to post in the next few days. Today we are discussing custom wallets. The idea for this sprang out of a lunch discussion one day over what makes the perfect wallet. We all went around the table listing different things we loved in a wallet. The perfect number of pockets, the right color, the weight, photos of loved ones, slices of memories folded into each layer. The interesting thing was at the end, while many people agreed on the important features for them and many of them overlapped, they weren't the same. It's often easy to find the right style or the right fabric/print, but not both. And preferences tended to change based on what you wanted to use your wallet for.
We all concluded that the perfect wallet is one that fits a person's needs and it was why many people spend so much thought on a piece that ideally lasts them years. It was also why over time, a person's perfect wallet may change. Some similarities emerged, a perfect wallet must have enough pockets, be lightweight and easily fit in a back pocket, be durable, and fit the personality of person involved. At the end of the lunch we all laughed, Matt and I thought this was too fun of an idea not to make real. After all, we are in the business of making dreams real everyday. He can print anything on fabric or leather, and I can sew it. Now you can own one.
You can purchase one as a reward on our Kickstarter campaign for $50.00: http://www.kickstarter.com/projects/lisashay/walking-in-your-dreams
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